November 1st, 2021More than half of university students surveyed have tried a meat alternative

Fifty-five percent of US Midwest university students had tried a plant-based meat alternative and attributed this choice to the enjoyment of new food, curiosity about the products and environmental concern, according to a new study in the Journal of Nutrition Education and Behavior, published by Elsevier.

For several decades, there has been a steady growth in consumer concerns about the environmental sustainability of the global food supply, animal welfare ethics and human health consequences of red meat intakes. To assess the prevalence of plant-based alternatives to meat consumption in students; describe associations between demographics, environmental concern attitudes and consumption; and determine variables statistically associated with trying the plant-based alternatives, researchers studied enrolled students aged 18-30 at Iowa State University.

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